How Teens And Smartphones Are Killing Teen Fashion Retailers

• Teen apparel retailers are almost exclusively located in malls (Aero, Wet Seal, PacSun, American Eagle, Abercrombie, Tilly's, Zumiez). "Consumers are venturing to (mediocre, under-performing) malls at a rapidly declining rate. Teen chains are not alone in their inability to make up for lost foot traffic with rapid e-commerce growth."

Source : http://missoulian.com/business/how-teens-and-smartphones-are-killing-teen-fashion-retailers/article_57a404cf-ff44-5caa-bc77-be61a18912c9.html


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